G-Shock

G-Shock

1 Item

G-SHOCK, the watch that brought the new concept of toughness to the timepiece. It began with a reckless challenge to the conventional wisdom of the day, a developer's belief that it was possible to construct a watch that wouldn't break, even if dropped, Project Team Tough was formed to build it in 1981. The team created over 200 prototypes one after another over a period of about two years.
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